Showcasing the Magic of Provincetown
For four years I served as Creative Director for the Provincetown Visitor Services Board, shaping the visual identity of one of America's most iconic LGBTQ+ destinations. I ideated, directed, and produced a series of themed photoshoots that became the centerpiece of the town's marketing, most notably "Fairy Tales of Provincetown," which reimagined The Wizard of Oz, Alice in Wonderland, Goldilocks and the Three Bears, The Rocky Horror Picture Show, The Little Mermaid, and Priscilla Queen of the Desert through a distinctly Provincetown lens. result: The campaign won me an AdPOP Award from the National Gay Media Association, honoring the best representations of LGBT individuals in online and print advertising.
Beyond the camera, I designed and executed the full breadth of the board's advertising: print and digital media, trade show experiential graphics, and large-format work including a full bus wrap and highway billboards.
